Available for men and women, prices for the timekeepers will begin at around €1,250, although there will also be more luxurious items retailing at €6,000.
Cavalli's chief executive officer Gianluca Brozzetti has described the line as combining the designer's "modernity" with Franck Muller's "special capability."
The deal with Cavalli marks Franck Muller's first co-branding agreement, with the watchmaker's namesake and co-founder describing Cavalli as "a genuine artist."
This isn't the only upcoming accessories venture for Cavalli, as the label will launch the "CLASS Roberto Cavalli" line this fall. Set to go on sale in the brand's flagship stores and specialty boutiques across Europe, the Middle East and Asia, the line will include bags and small leather goods for both men and women.
Other upcoming designer watch collaborations for this year include Chinese fashion designer Uma Wang's three-piece collection for Swiss watchmaker Swatch, which is set to go on sale internationally in March. Meanwhile, handbag designer Rebecca Minkoff last month unveiled her first ever timepiece design for modern watch brand Baby-G.(WWD reports)
“The most beautiful women we see are always wearing Cavalli,” announced Muller. “Beautiful, charming, sexy and rich!” added Cavalli, who also teased his cooperation partner by jokingly saying that “my collection will be much more beautiful than yours…I love this competition, life is a competition!” More seriously, the designer expressed his wish to “create something different, something new that people will recognize instantly as if it were a Cavalli dress.”
more: Roberto Cavalli | Fall Winter 2012/2013
No comments:
Post a Comment